From 0 to 5K GBP sales in just 2 days: How we engineered a sales breakthrough for UK based luxury brand

The sarees were exquisite. The marketing was working. Leads were pouring in. But the founder—the soul of this UK-based luxury brand was too unwell to do what she did best: connect, drape, and sell. What happens when a business built on personal touch suddenly can’t show up in person? This is the story of how we stepped in, not just as marketers, but as partners, and turned a breaking point into a breakthrough.

The founder was available, present, and committed. However, during her recovery, she was unable to drape sarees live on video calls and demonstrate them in real time to clients.

For a luxury brand built on intimacy and exclusivity, that live draping moment was central to the sales process.

The sarees were one-of-a-kind pieces. Clients did not simply browse and add to cart. They experienced, discussed, visualised, and decided. Without the ability to drape live, conversions risked slowing despite strong demand.

We needed a solution that would preserve the exclusivity, recreate the boutique experience, and remain simple enough to implement quickly.

The Strategy

We decided to recreate the in-person showroom experience virtually using a combination of Topmate and structured Google Drive folders.

Step One: Recording the Collection

The founder filmed individual videos, showcasing one saree at a time. Each piece was presented clearly so clients could see how it moved, how it fell, and how it looked when worn.

Our team organised these videos into carefully structured Google Drive folders. The folders were categorised clearly so browsing felt seamless and intuitive.

This ensured that every saree could still be experienced visually, even without live draping.

Step Two: Creating Structured Private Viewing Sessions

We created a Topmate account for the client and opened limited appointment slots across two dedicated sale days.

Interested clients booked 30-minute private sessions.

During the session, we shared the relevant Drive folders. Clients browsed through the collection in real time, much like walking through rails in a private boutique.

We informed each client clearly that if they liked a saree, the purchase had to be completed within the session. As every piece was one of a kind, we could not promise to hold it beyond that call. The next session could result in the same piece being selected by someone else.

This recreated natural urgency. Not pressure, but exclusivity.

How It Worked

The process was straightforward and elegant.

Clients booked through Topmate.
They joined their scheduled call.
They browsed the curated Drive folders.
They selected their saree.
They completed payment within the 30-minute session.

The entire experience mirrored the in-store process, structured, personal, and decisive.

The Result

In just two days, the brand sold over £5,000 worth of sarees.

The solution was simple to implement. It required no complex technology and no overhaul of existing systems. Yet it preserved the essence of the brand.

The founder remained connected to her clients. The exclusivity of the pieces was maintained. The luxury experience was intact.

The Lesson

When a brand is built on personal touch, removing one element of the process does not mean removing the experience.

It means redesigning it thoughtfully.

This was not merely about driving sales. It was about protecting the integrity of a luxury brand while adapting to temporary constraints.

A breaking point became a breakthrough.

And partnership made the difference.